Manufacturer’s Description
Business Tycoon introduced you to the world of wheeling and dealing (quick thinking and sharp decision making) in an ever-increasing competitive marketplace.
Choose the number of opponents, the amount of start up capital your company has and the industry in which you wish to play. Since territorial expansion is the first critical step to success your initial task is to perform market research in order to understand the needs and desires of the consumers before you can start on the long fast road to successful sales.Begin the game with a single sales executive and as your revenue grows, attract others to your side. With the right resources at your disposal, you may even be able to “head hunt” a sales executive away from a rival company. To bolster perceptions of your product or damage the reputation of a competitor’s products, produce marketing campaigns and as ucts; keep costs low to increase demand, but make sure you have enough margin to stay in business.
Game Information
Platform: Windows 95 / 98
ELSPA Minimum Age: 3
Product Features
Each territory is rated for the ability of its workers in labour, marketing and research
Happy Fun Land and Training Centre, bolster the morale of the employees
Intelligence Buildings: Provide access to an increasing variety of charts
give you an insight into your own and your competitors’ strengths, weaknesses
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